TheMarketer Certified Partner

Turn traffic you already have into compounding revenue.

Full-service email & SMS retention, engineered and managed on TheMarketer — built for small and mid-sized businesses that need lost leads and dormant customers to stop bleeding revenue on autopilot.

Trusted by 40+ small and mid-sized businesses on TheMarketer
LEAD_RECOVERY.flowLIVE
Follow-up · 1h
→ 1,204 contacts
62%
Special offer · 22h
→ dynamic + SMS
38%
RECOVERED / MO
$0
+27%
email rev
42%
open rate

// retention we run on TheMarketer

LUMEN GOODSVerdeNORTHWINDPeonaAtlas&CoHALCYONLUMEN GOODSVerdeNORTHWINDPeonaAtlas&CoHALCYON
[ THE PHILOSOPHY ]

UPPRisthecontinuousinfrastructurelayerforyourretentionrevenue.Builtspecificallyforsmallandmid-sizedbusinesses,webuild,protect,andperpetuallyoptimizeyouremailandSMSsystemssoyourflowsrunwithoutpause,withoutbabysitting,withoutfail.

[ THE MATH HAS CHANGED ]

You're renting traffic. You should own the relationship.

Every new customer costs more than the last. Meanwhile the buyers already in your list are the cheapest revenue you'll ever make — if you actually talk to them.

the leak

Acquisition costs keep climbing

Ad platforms take a bigger cut each year. Chasing new clicks to stand still is a losing trade.

$21
'23
$29
'24
$38
'25
$47
'26

blended CAC · SMB median

the engine

Retention compounds every month

A well-built flow keeps earning long after it ships. Same list, more revenue, near-zero marginal cost.

Wk1
Mo1
18×
Mo3
40×
Mo6

return per $1 of setup

[ WHERE YOUR TRAFFIC ACTUALLY GOES ]

Every visitor who leaves without a way back is traffic you paid for and lost.

You're already paying to get people to your site — ads, SEO, word of mouth. Without a way to capture that traffic, almost all of it browses once and disappears. No email, no phone number, no second chance.

without a popup

Traffic in, traffic gone

Visitor arrives
Browses the site
Closes the tab
✕ Gone. No way to reach them again.
with a popup, captured & retargeted

Traffic in, revenue out

Visitor arrives
Sees a subscribe popup
Joins your list
Enters retarget flows
✓ Becomes a customer who converts.

This is exactly what our Setup & Integration and Automated Flows services are built to solve — a popup is only useful if what happens after someone subscribes actually converts them.

[ HOW THE OPTIONS STACK UP ]

Three ways to run retention. One is built for SMBs.

Same goal, different tradeoffs. Here's what each route actually costs you in time, attention, and ceiling.

DIY / in-house

You build it yourself

Time to launchWeeks, part-time
Platform depthSelf-taught
Who's accountableYou, alone
OptimizationWhen you find time
Built forWhoever has the hours
Data ownershipYours
Generalist agency

One channel among five

Time to launch4–8 weeks
Platform depthSpread across 5+ channels
Who's accountableRotating account managers
OptimizationMonthly, if scheduled
Built forEnterprise retainers
Data ownershipOften tied to their systems
UPPR

Retention as the only job

Time to launch2–3 weeks
Platform depthTheMarketer-native, daily
Who's accountableOne dedicated pod
OptimizationContinuous
Built forSmall & mid-sized businesses
Data ownershipAlways yours, no lock-in
See the full 18-point comparison, including freelancers & in-house hires →
[ HOW WE START ]

From free call to flows live in weeks, not quarters.

01
Week 0

Free consultation

We audit your current setup, identify the biggest revenue gaps, and give you a realistic plan for what to fix first.

02
Week 1–2

Setup & integration

We connect your store or CRM, clean your list, authenticate your domain, and migrate historical data into TheMarketer.

03
Week 2–3

Flows go live

Welcome, lead recovery, and win-back start running. Every flow is tested before it touches a real contact.

04
Ongoing

Continuous optimization

Campaigns, A/B tests, and flow refinements every month, tracked on a live dashboard.

[ WHAT WE DO ]

Everything your retention channel needs, run for you.

01

Setup & Integration

We connect your store or CRM, authenticate your domain, and sync historical data so TheMarketer fires on clean, complete signals from day one.

Store / CRM syncDNS & DKIMList cleaningData sync
02

Automated Flows

The revenue engine: welcome series, lead recovery, engagement triggers, and win-back — built, tested, and left running.

Welcome seriesLead recoveryEngagement triggersWin-back
03

Campaign Management

A living newsletter calendar with real segmentation and A/B testing on subject lines, send times, and offers.

4–8 sends / moSegmentationA/B testingCalendar
04

Design & Copy

On-brand, high-converting templates written and designed in-house — mobile-first and rendering-tested before every send.

Custom templatesCopywritingBrand systemQA checklist
[ BEYOND EMAIL & SMS ]

The PRO Growth Stack.

Product Recommendations

Personalized cross-sell and upsell suggestions inside your flows and on-site, powered by real customer behavior instead of static bestseller lists.

Cross-sellPersonalizationAOV liftBehavior-based

Loyalty Program

Tiered rewards and points systems that turn one-time buyers into repeat customers, configured and managed inside TheMarketer.

Tiered rewardsPoints systemRepeat purchaseRetention lift

Referral Program

Dual-sided incentive programs that turn existing customers into an acquisition channel, at close to zero cost per lead.

Dual rewardsSocial sharingZero ad spendNew customers

Launcher

A single on-site widget that unifies opt-ins, loyalty status, referrals, and reviews, so your growth tools stop competing for the same pixel.

Unified widgetOn-site opt-inReviewsOne integration

Push Notifications

A third messaging channel alongside email and SMS, for real-time nudges that don't rely on an inbox or a phone number.

Web pushReal-timeNo inbox neededRe-engagement
[ WHY UPPR ]

The UPPR advantage.

Always running

Flows and campaigns operate continuously — no gaps between strategist hand-offs, no dead weeks between sends.

TheMarketer-native

We live inside the platform daily — deeper segmentation and automation than a generalist agency ever touches.

60–90 day payback

Most accounts see the setup investment returned in revenue within the first quarter.

One dedicated pod

Strategist, designer, and implementer — the same three people on your account from day one.

No lock-in

Your list, your templates, your account. Leave whenever you want — everything stays yours.

Transparent reporting

A live dashboard tracks every flow and campaign — open rate, CTR, and revenue attributed, updated in real time.

[ RECEIPTS, NOT ADJECTIVES ]

Numbers from the first 60–90 days.

+0%

Revenue from automated flows for LUMEN Goods

+0%

Total revenue in 60 days · Verde

0%

Average open rate across managed campaigns

UPPR rebuilt our welcome and win-back flows on TheMarketer in three weeks. Email went from 9% of revenue to 27% without touching our ad spend. It just runs now.

Maya Okonkwo
Head of Growth · Verde
[ STRAIGHT FROM THE DASHBOARD ]

Real client results, unedited.

Screenshots pulled directly from TheMarketer reporting — no cherry-picked charts.

Every client below started from 0 lei email marketing revenue
Newsletter performance report showing 313 transactions and 61,131.51 Lei revenue

Single newsletter send — full campaign period

6.45% CVR
CVR
313
Orders
61,131.51 Lei
Revenue
Ecommerce statistics dashboard showing 94 transactions and 18,992.10 Lei revenue

Same client, filtered to a custom date range in TheMarketer

12.88% CVR
CVR
94
Orders
18,992.10 Lei
Revenue
Ecommerce statistics dashboard for May 2026 showing 29 transactions and 7,172.80 Lei revenue

Cumulative performance across multiple newsletter sends

14.15% CVR
CVR
29
Orders
7,172.80 Lei
Revenue
Ecommerce statistics dashboard for April 2026 showing 33 transactions and 8,516.85 Lei revenue

Cumulative performance across multiple newsletter sends

4.42% CVR
CVR
33
Orders
8,516.85 Lei
Revenue
Ecommerce statistics dashboard for Q1 2026 showing 70 transactions and 17,489.10 Lei revenue

Cumulative performance across multiple newsletter sends

6.17% CVR
CVR
70
Orders
17,489.10 Lei
Revenue
Ecommerce statistics dashboard for Q2 2026 showing 71 transactions and 18,369.30 Lei revenue

Cumulative performance across multiple newsletter sends

6.33% CVR
CVR
71
Orders
18,369.30 Lei
Revenue
[ IS THIS A FIT ]

Built for some businesses. Not built for others.

probably not a fit
No list yet, or under 500 contacts to start from
A single one-off sale with no repeat or renewal cycle
Looking for a one-time campaign send, not a managed system
Need same-day setup with no onboarding period
Choosing purely on lowest price, not platform depth
good fit
An existing customer or lead list, even a small one
A repeat-purchase, repeat-booking, or renewal cycle
A small or mid-sized business ready to own retention, not rent it
Wants one accountable team, not a rotating account manager
Ready to let flows run a full cycle before judging results
[ FREE 15-MINUTE CONSULTATION ]

See exactly where your business leaks revenue.

Book a quick 15-minute consultation and we'll identify opportunities to increase retention, recover lost revenue, and optimize your customer lifecycle.

Free 15-minute strategy session
Personalized recommendations for your business
No commitment or sales pressure
Expert answers to your marketing questions
Identify your biggest revenue opportunities
Discover quick wins to increase retention
Actionable advice you can implement right away
Tailored insights based on your current setup
[ TEST THE PLATFORM ]

Want to try the TheMarketer platform?

Register now and get 30% off your first month by using the code: UPPRMARKETING30 at checkout.

Discount code for new clientsUPPRMARKETING30
api.themarketer.com/invite/upprmarketing
[ QUESTIONS WE GET ASKED ]

Straight answers, before you book a call.

Do you only work with ecommerce brands?

No. UPPR runs email and SMS retention for any business with a customer list and a repeat cycle — retail, services, SaaS, and beyond. TheMarketer is platform-agnostic, and we adapt every flow to how your business actually sells.

What size businesses do you work with?

We specialize in small and mid-sized businesses. That is deliberate: SMBs get the same senior strategist and implementer a bigger brand gets from an enterprise agency, without the enterprise retainer or a junior account manager.

Do we need to already use TheMarketer?

No. Setup and migration are part of onboarding. If you're on a different platform today, we scope the switch during the free consultation.

What platforms and tools do you connect with?

Most stacks, without a rip-and-replace. Store platforms like Shopify, WooCommerce, Magento, and PrestaShop; website builders like WordPress, Wix, and Squarespace; your CRM or a spreadsheet import via Zapier or a custom API; and tracking tools like Stripe, PayPal, Google Analytics, and Meta Pixel. Don't see your platform? Most setups are still possible through the TheMarketer API — ask on the call.

How long until we see results?

Core flows typically go live within 2 to 3 weeks. Most accounts see the setup investment returned in revenue within 60 to 90 days, once the flows have run a full cycle.

What happens to our list and templates if we stop working together?

They stay yours — your list, your templates, your TheMarketer account. There is no contract that locks you in past a decision to leave.

Why email instead of paid ads or social?

Ad platforms set the price, and it rises every year. Social platforms set your reach, and can change it overnight. Your email and SMS list is the one channel you actually own — the cost stays fixed, and it's still there even if you stop paying or an algorithm changes.

Why not just hire a generalist marketing agency?

Most generalist agencies split attention across ads, SEO, social, and email — retention becomes one line item among many. UPPR runs retention as the only job, inside one platform, with deeper segmentation than a team juggling five channels usually reaches.

What is included in the free consultation?

A 15-minute review of your current setup — or lack of one — with specific opportunities we can see: which flows are missing, where your list is under-used, and what a realistic first 90 days looks like. No slide deck, no sales pressure.

How do you handle data protection and GDPR?

TheMarketer operates under EU data protection requirements, and every flow we build follows consent and data-minimization principles by design. Your customer data stays inside your own TheMarketer account — we never export or store it separately.

Your customers are moving on. Are you?

15 minutes. No slide deck, no pressure — just a clear look at what a retention channel could do for your business.